Framer Motion is easy and powerful

Ryan Houk
3 min readAug 23, 2023
framer “F” shaped logo with jagged edges
Framer Logo

What is Framer Motion?

In product design, most designers know Framer to be a WYSIWYG website builder or more recently an AI generating website builder. But in the dynamic world of web development, Framer is known for animations. Animations are the unsung heroes that provide the essential touch of interactivity and liveliness to a user interface. From tiny micro-interactions to grandiose page transitions, animations play a pivotal role in enhancing the overall user experience. When it comes to creating these animations, developers often use robust and complex animation libraries. However, Framer Motion is both powerful enough to handle complex animations and simple enough to use without a steep learning curve.

a mosaic of shapes indicating framer motion options

The Beauty of Simplicity

Starting with Framer Motion feels almost too good to be true, especially if you’ve previously wrestled with other animation libraries.

  • Intuitive: Unlike some libraries where you’re overwhelmed with configurations and properties from the get-go, Framer Motion eases you into the world of animations with a simple and intuitive application. Even a beginner can understand the basics…



Ryan Houk

Product designer of 15+ years — I write about tech & design.